LEVANTE is the perfect expression of the Italian Style: elegance of forms and harmony of proportions, a combination of pure refinement and grace in each single detail.
Levante. Arte Italiana
LEVANTE, new born by PININFARINA creative genius, is MEDESY original Line of handles.
ELEGANCE, PURITY OF LINES, INNOVATION, distinguishing features and values deeply imprinted in PININFARINA’s DNA were applied also for the approach to our LEVANTE project.
LEVANTE denotes a double approach:
- A distinct focus on ergonomics through the valorisation of the materials.
- A strong resolution to design an iconic product.
Pure balance between ergonomic efficiency of the grip and delicate design which emphasizes smooth lines, perfectly fitting the hand palm while holding.
The project scope was to create a new design for the handle that could ensure the preservation of a high standard functionality as well as improving the ergonomics to fulfill the needs for major comfort of the end-user.